While no less deserving, nonprofits typically don’t have the budgets their corporate colleagues do to get their message heard.
The problem of homeless children was growing in Bay County and foster parents were desperately needed. Life Management had a small grant to tackle the problem so we really stretched a dollar with 2 TV spots, billboards, brochures and posters for placement at area churches.
We were pleased for our client that the campaign achieved ADDY Gold and a “Judges Choice” award for 2011.
© 2017 Kerigan Marketing Associates, Inc.