Articles About Digital Marketing

Many small companies have now realized that using videos in their content marketing strategies is a smart idea. It’s hard to remember life...

You probably want to rank above competitors when prospects search online, right? Apple Maps provides businesses with a powerful platform to increase visibility...

Are you ready to make waves for your business with the power of digital marketing? Then you’re in luck! KMA has just launched...

If you are 39 or above, you represent the “older” half of the US population. If you are age 38 or below, you...

What is your Google Business Profile? You’ve probably conducted a Google search and seen the “map” listings near the top. These listings offer...

Today, the first impression most consumers see for your business is online. And, even when a review isn’t flattering, there’s a big reason...

“Can I trust you, and can I trust your business?” More and more consumers are asking themselves this question and looking to online...

It’s so important to make your business easy to find! Your Google MyBusiness listing is often the first way that customers find you...

COVID drastically changed the customer journey, with a huge shift to online interactions. Every business had to make changes on the fly to...

How you load them can make all the difference.

Why advertise on Facebook? Facebook advertising allows your business to connect with users where they already spend a considerable chunk of their time. The...

Getting on the “map” can make a difference to your company’s success.

Geofence marketing allows advertisers to precisely choose the exact location where their ads will show. When you use geofence, it uses different types...

It’s clear that video marketing is growing at an astonishing rate. It’s also clear that both businesses AND consumers want more of it....

TALLAHASSEE, Fla. – Kerigan Marketing Associates was named to Florida State University’s inaugural Seminole 100 during a ceremony on Saturday, March 3, 2018...

It would be easy to assume that search engine optimization (SEO) and search engine marketing (SEM) are the same thing, but they are...

It’s not 2001 anymore — and with marketing methods changing rapidly, forward-thinking business owners need to understand innovations and trends that present new...

It’s a common question among business people who care about their online presence, especially those who advertise their enterprises on the internet. We...

I think, for local businesses especially, Search Engine Optimization (SEO) has been overrated, and Search Engine Marketing (SEM) has gotten a bum rap....

If you’ve had any experience with Google AdWords, you have probably realized a couple things. First, building and managing AdWords campaigns is waaay...

If you are interested at all in Search Engine Marketing (SEM) or Search Engine Optimization (SEO) – and if you are in business,...