NEWS YOU CAN USE
Marketing insights, media trends, design ideas and the business of branding.
Negative Reviews: Why You Should Respond
Today, the first impression most consumers see for your business is online. And, even when a review isn’t flattering, there’s a big reason ...
Bioidentical Hormones Explained: Dr. Myra Reed
Hormones are chemical messengers in our body that communicate between our brain and organs, such as from our brain to our sexual organs, even to ...
Above-Normal 2022 Hurricane Season Released by NOAA: Free download to prepare your business
This article was initially published on Jun. 17, 2021, and was updated on July 6, 2022. The original post can be viewed at: https://keriganmarketing.com/preparing-your-business-for-hurricane-season-2021/ ...
Use Reviews to Beat Your Competition
By now, most of us are likely convinced that consumers start their searches start online—but do you know where do they end? Current Google data ...
How Better Branding Improves Customer Service
The recent pandemic confirmed the importance of local government services remaining easily accessible online during a crisis. We partnered with ...
What Is SEO? The 2022 Guide to Search Engine Optimization
SEO stands for “search engine optimization.” In layman’s terms, it means the process of improving your website’s ranking, by Google, Bing, ...
Why Website Accessibility Requires Ongoing Support and Maintenance
The Web Content Accessibility Guidelines (WCAG) 2.2 are slated to become official next year. But don’t wait to start migrating to the new ...
How Usable Is Your Logo?
With our world shrinking to the size of a smartphone screen, the first impression you make in a small space is more important than ever. What does ...
Can I Trust You & Can I Trust Your Business?
“Can I trust you, and can I trust your business?” More and more consumers are asking themselves this question and looking to online ...
Newest Google MyBusiness Feature, Call Tracking with Call History
It’s so important to make your business easy to find! Your Google MyBusiness listing is often the first way that customers find you online. ...
Kerigan Marketing Associates Bags Top Branding Agency Award on Clutch
At Kerigan Marketing Associates, we help businesses take the leap to the next level. We’re a full-service marketing agency that provides branding, ...
2021 Marketing Trends
COVID drastically changed the customer journey, with a huge shift to online interactions. Every business had to make changes on the fly to stay ...
